Multi-touch Attribution: What am I training for? - Sri Sri Perangur
34:31
Using Survival Analysis to understand customer retention - Lorna Brightmore
32:47
Attribution Modeling and Multi-Channel Marketing
34:26
Michael Johns: Propensity Score Matching: A Non-experimental Approach to Causal... | PyData NYC 2019
8:22
What is Multi Touch Attribution Modeling? [Whiteboard Video]
36:00
Customer Lifetime Value: Models, Metrics and a Multitude of Uses - Brian Bloniarz
22:45
Nick Jones, Sam Barrows: Uber's Synthetic Control | PyData Amsterdam 2019
39:01
Attribution Modeling - An In-Depth Guide
43:32